Magical Volume in a Bottle

Woman with Fancy Hairstyle

Who doesn’t love big, beautiful hair? Aveda’s Pure Abundance line specializes in creating volume. One of my favorite products from the line is Pure Abundance Hair Potion. Hair potion works great on finer textured hair, instantly creating volume.

Hair potion gives the hair a matte finish, thickening each individual strand of hair. This is the ideal product for voluminous updos or achieving that sexy, bed head look. Aveda uses natural plant-derived ingredients such as acacia gum and kaolin clay to give hair abundantly full volume.

Hair potion is an extremely versatile styling product. For a light amount of volume, spray into hands and work into dry or damp hair. For a stronger effect, spray (using the bottle as a pump) directly onto the root area to create instant volume.

Hair Potion can also be used as a prep for updos after shampooing and blow-drying to give the hair a gritty texture that makes it easier to hold, without weighing down the hair.